How do you measure success in PPC campaigns for SaaS?

Success for us goes beyond vanity metrics like traffic or impressions. We focus on driving more sign-ups, demos, and ultimately, customers. Our real performance reporting emphasizes conversion optimization and sales-qualified leads (SQL), providing you with tangible results that matter to your business.

Can you handle the PPC needs of a B2B SaaS company at any scale?

Absolutely! Whether you’re a startup or an established company, our scalable pricing plans and dedicated team are equipped to manage your PPC campaigns efficiently. From handling a few thousand to over $50,000 a month in ad spend, we’ve got a plan that fits your needs and budget.

What ad networks do you specialize in for B2B SaaS products?

We have extensive experience with over $1 million in annual ad spend across the most effective channels for B2B SaaS businesses, including Google Ads, Bing (Microsoft Ads), Facebook Ads, LinkedIn Ads.

The Leading SaaS PPC Agency

Accelerate Your Growth with High-Perfomance PPC Campaigns Tailored for B2B SaaS

Our strategies turn clicks into leads, leads into customers, and customers into long-term subscribers.

90% of our SaaS clients see a 30%+ drop in CAC and 2.5x SQL growth within 6 months.

Verified By Clutch

Accomplishment So Far! -> Trusted by Saas Brands Globally

Happy Customers

2.5

Sign Ups

300

Campaigns

Accreditation & Partners

Your Strategy Roadmap to SaaS Growth

We build PPC strategies tailored for SaaS companies, focusing on bringing in qualified traffic, reducing customer acquisition cost, and increasing recurring revenue. Our approach goes beyond just generating clicks or signups. We align campaigns with your funnel stages to convert leads into loyal, long-term users while optimizing every step for growth.

Here’s how we fine-tune our campaigns to get results that matter:

Drive Qualified Traffic

We attract users actively looking for SaaS solutions using keyword intent and hyper-focused audience targeting.

Lower Customer Acquisition Cost (CAC)

We improve ad efficiency through testing, bid adjustments, and landing page CRO, so you pay less for every customer.

Increase Monthly Recurring Revenue (MRR)

We target users with higher retention potential to support long-term revenue growth.

Expand Brand Visibility

We help your SaaS brand stay top of mind across Google, LinkedIn, and other paid platforms — in front of your ideal buyers.

Growth Strategy

Near Day 30

We review your goals and performance so far, then build a clear growth plan.

Near Day 30

Near Day 45 (90-Day Cycle)

Continuous Development

Near Day 45 (90-Day Cycle)

We align your SaaS business objectives with the right ad strategy and activate the tools, team, and tech to scale your campaigns.

Key Metrics We Chase

We track and optimize the performance indicators that matter most to SaaS businesses. These metrics guide every ad decision, helping you increase user value, improve retention, and scale revenue with confidence.

Lower Churn

Reduce churn by up to 70 percent with smarter targeting and audience refinement.

Grow Active Users

Increase active user engagement by 32 percent through full-funnel optimization.

Boost Customer Lifetime Value

Extend average customer lifespan by 3 to 4 years through high-retention acquisition.

Raise Revenue Per Account

Lift average revenue per account by 30 percent with precise audience targeting.

Improve Net Revenue Retention

Increase net revenue retention by 68 percent using data-backed campaign sequencing.

SaaS Campaign Deliver

One of our clients saw a 4x sales boost and a 30% performance improvement in just one quarter.

We’ve helped 100+ SaaS and tech brands scale from startup to acquisition-ready.

Case Studies On

Beauty & Cosmetics

SaaS

Real EState

E-Commerce

Hardware Accessories

News & Medias

Convert More with CRO for SaaS

We align paid traffic with high-performing landing pages to capture SQLs.

35%

Improvement in free trial/demo conversions

70%

Increase in high-value leads High-ticket SaaS deals closed faster

From Startups to Public SaaS Companies

We help growth-stage and enterprise SaaS brands build reliable pipelines and hit revenue targets, no fluff, just performance.

What Our SaaS Clients Are Saying

We help growth-stage and enterprise SaaS brands build reliable pipelines and hit revenue targets, no fluff, just performance.

A5

CEO

Byaak Digital transformed our B2B SaaS lead generation. Their PPC
strategies drove targeted traffic, boosting our conversions
significantly. Their expert campaign management made
advertising effortless and impactful.

SilkFlow

CEO @SilkFlow

Partnering with Byaak Digital was a game changer for our digital
marketing. Their deep understanding of B2B SaaS needs and PPC
advertising helped us maximize ROI and scale our user acquisition
quickly.

Kantipur HD

CEO @ Kantipur

The team at Byaak Digital delivered consistent, high-quality leads
through expertly managed PPC campaigns. Their tailored approach
to digital marketing ensured our ad spend generated measurable
growth.

CoCo Affaire

CEO @ CoCo Affaire

Thanks to Byaak Digital’s focused B2B SaaS PPC expertise, we saw a
remarkable increase in qualified leads and customer engagement.
Their transparent reporting and data-driven strategies truly set them
apart.

Went

CEO

Our digital marketing results improved drastically thanks to Byaak
Digital. Their expert B2B SaaS advertising and lead generation
strategies delivered measurable growth.

Super SOCO

CEO

From initial setup to ongoing optimization, Byaak Digital’s PPC services have driven meaningful conversions and maximized our ad spend effectively.

General Questions Answered

Get quick answers to the most common questions about working with us.

How do you measure success in a SaaS PPC campaign?

We track signups, demos booked, cost per SQL, and lifetime value — not just clicks or impressions.

Can you support a B2B SaaS product at scale?

Yes. We work with everything from startups to public SaaS firms, building scalable PPC strategies across Google, LinkedIn, and more.

What ad platforms do you specialize in for SaaS?

Google Ads (Search, Display), LinkedIn Ads, and YouTube Ads — all with SaaS funnel strategies in mind.

Accelerate Your SaaS Growth with Byaak Digital

Let’s build a performance-first paid strategy that brings qualified leads, boosts MRR, and scales your business.

The Leading SaaS PPC Agency